Driving Growth. Building Legacy.
Focused on building a legacy in Automotive and Motorsport, that delivers long-term impact and growth for the next generation.
About me
Early Beginnings
I grew up in rural New South Wales, where resources were limited but imagination wasn’t. I never fit the “normal” — I thought differently, questioned everything, and often felt out of place because of it. Moving to Central Queensland gave me new ground, but the feeling of being different stuck. Over time, I realised that difference was my edge. It’s what helps me see opportunities others miss, solve problems creatively, and lead with clarity. That mindset — shaped by early isolation and grit — is the foundation of how I build businesses today. I don’t follow templates. I create them.
Passions
Motorsport has always been part of who I am. I grew up around drag racing, spent my childhood riding and racing dirt bikes, and still get my hands dirty restoring historic cars.
This early exposure imprinted a lifelong desire and passion for motorsport. Whenever I can, I am attending race meetings, staying close to the action, and observing the best in pitlane.
I’ve recently stepped into volunteering for Motorsport Australia as an official, gaining hands-on experience while building connections. This aligns with my obligation to give back to the sport, I have always loved and be a part of something bigger.
career & education
From diesel engines to deal‑making - My journey has always been about building things that last.
Background
I’m a strategic entrepreneur with deep roots in sales, business development, and technical operations. After 13 years at Hastings Deering, I am pivoting into full-time entrepreneurship, acquiring and scaling businesses across the automotive and motorsport sectors. My focus is on building high-performance teams, unlocking growth through partnerships, and creating a legacy my children can be proud of.
Skills
🔧 Technical-Commercial Expertise
I speak both workshop and boardroom — deep knowledge of diesel, automotive systems, and industrial operations.
📈 Sales Strategy Execution
I build revenue engines — proven frameworks that drive growth in competitive, high-performance sectors.
🤝 Dealer & OEM Partnerships
I connect the dots — forging long-term alliances with manufacturers, dealers, and aftermarket leaders.
📊 P&L & Commercial Acumen
I know the numbers — forecasting, margin control, and strategic decision-making that scales businesses.
🚀 Aftermarket Growth Solutions
I unlock hidden value — optimizing parts, service, and performance channels for maximum impact.
Education
🎓 Bachelor of Business (Management Major, HR Minor)
Central Queensland University – In Progress
I’m currently completing my Bachelor of Business, majoring in Management with a minor in HR. This degree strengthens my strategic leadership and people-focused approach, helping me scale businesses and build high-performance cultures.
🔧 Certificate III in Engineering – Mechanical Trade
Hastings Deering Institute of Technology
I earned my trade qualification in mechanical engineering through Hastings Deering, gaining hands-on experience in diesel systems and heavy industry. This technical foundation gives me credibility in the sectors I now acquire and grow businesses in.
🚗 Certificate II in Automotive Mechanical
Wide Bay Institute of TAFE
This early qualification in automotive systems sparked my passion for machinery, performance, and operational excellence. It laid the groundwork for my career in the automotive and resource industries — and still informs how I assess and scale businesses today.
Frequently Asked Questions
I bring real-world experience, technical credibility, and a legacy-driven mindset. I don’t just talk growth — I build it.
I wanted more control, more impact, and the chance to build something lasting for my kids. Entrepreneurship gave me that.
From the ground up — through industry experience, mentors, and the lessons you only get by doing the work.
Contact Me
Whether you’re looking to scale your business in the automotive sector, explore business acquisition opportunities, or collaborate on a project related to Automotive Services or Motorsport, I’d love to connect.
Brisbane Queensland, Australia
Phone - 0402 749 018 Partnerships, Investments & Acquisitions - jacob@thegroengroup.com.au Networking, Collaboration & General Enquiries - contact@jacobgroen.com.au
Mailing List
Join my newsletter for behind-the-scenes updates on acquisitions in the automotive sector, entrepreneurial lessons, and the journey of building a legacy in Automotive Services. Discover real stories, effective strategies, and a vision for growth that lasts, whether you're an Investor or passionate about Motorsport.
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